Reading Room appointed to Creative & Cultural Skills Marketing Team

01/11/2005 - London

Reading Room appointed to Creative & Cultural Skills Marketing Team

Reading Room the digital consultancy were chosen out of 70 agencies to be the preferred online supplier for'Creative & Cultural Skills'.

Working alongside brand communications agency 'The Team' and design company 'Together Design' Reading Room will be responsble for all web and new media work until March 2007.

Creative & Cultural Skills are an industry-led organisation, with a high-profile board of directors led by Chairman Tony Hall, Chief Executive of the Royal Opera House. Other eminent board members include Eric Nicoli, Executive Chairman of EMI Group, David Kershaw, founding partner of M&C Saatchi and David Worthington, Managing Director of the Conran Design Group.

Reading Room has a strong pedigree of working with creative-led organisations which put them in good stead to win the project for Creative & Cultural Skills. Examples of such work include design projects for UNESCO (United Nations Educational, Scientific and Cultural Organization) and Manchester City Galleries websites amongst others.

Reading Room will work with Creative & Cultural Skills to formulate their e-business strategy for the next year. This will include launching new products and services for people who need information about the various creative & cultural skills sectors. They will also manage the ongoing maintenance of the site and design new elements which will complement the existing framework and current design and functionality.

Tom Bewick, CEO of Creative & Cultural Skills
We are very excited about working with our new marketing team. These agencies will undoubtedly help us to raise the profile of employers and our work and therefore allow us to engage with industry across the UK. We have always maintained that we do not want to be seen as yet another Government initiative, and the enthusiasm, innovation, knowledge and experience of Reading Room, The Team and Together Design will mean that this is possible.

Margaret Manning CEO Reading Room
British design is world class but we need to move fast to keep it that way. The education and training our designers receive is a big part of the industry's success. This is why Creative & Cultural Skills and the Design Council are working to improve the skills available to the design sector.

We're always searching for ways to promote creativity within the new media industry and so we're looking forward to producing some inspiring work within this new relationship.