Fat Media acquire Reading Room

We are delighted to confirm the acquisition of Reading Room by Fat Media Limited.

Fat Media is an award-winning branding, web design and digital marketing agency within the wider Fat Media Group, which also includes global market research agency Ronin International.

We have been working together for some time to bring about this acquisition, which will ensure Reading Room can continue to deliver and develop the depth and breadth of offering, expertise and service levels to our clients.

David Durnford - CEO of Fat Media Group, commented: "We are delighted to have the opportunity to bring Reading Room into the Fat Media Group family, it’s a valuable addition and development to our existing digital services and business, and it extends our strategy of building a sophisticated full-service offering for customers, delivering digital services across the UK and Europe. Reading Room will retain its identity and will be a distinct business unit within the Fat Media Group, collaborating with teams on clients and projects across the Group.”

Jamie Griffiths - Managing Director of Reading Room commented: "We have been focused on finding a new home for Reading Room, where we can collaborate with like-minded talented individuals. Joining the well-established, well respected Fat Media Group will energise our team, and continue to build on Reading Room’s current high-profile positioning within the digital agency sector. It’s a very exciting time, and the agency is looking forward to working with the Fat Media Group team and blowing our collective clients away with what we can do together!”

Reading Room will be a stand-alone brand and business unit within the Fat Media Group, with the ability to call upon resources and develop a deeper, broader skill set and service offering.

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