As a digital agency with over 12 years’ experience in football, we’ve signed-up to provide regular blog posts for the industry’s leading business magazine.
FC Business publishes eight issues of its magazine every year as well as serving up daily content on a wide range of football business topics on its website.
Our first contribution comes in the form of a full-page article in the latest issue - due to hit desks today (28 Sep) - discussing our experience within the game and the importance of effective fan engagement. (For non-subscribers, here's a quick link: Digital Decision Time: Using Digital to Drive Commercial Success for Clubs)
Next up, we will be contributing a series of blog posts and news stories covering the essential role of digital within football and how clubs can capitalise on the opportunities it provides.
Topics will include:
- Using engagement to deliver commercial objectives;
- Resourcing a digital team in football;
- Where digital should sit within the club;
- Taking a mobile-first approach to football digital strategy;
- Digital roadmapping; and
- Maximising retail potential
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All articles will be published on the FC Business website.
However, if you’d like us to send your these posts direct to your inbox, send us your details today >